What Are Custom Cardboard Boxes and Why Do Brands Use Them?

The packaging issue that most small and mid-size brands face as orders begin to scale is a candle that comes out cracked, a soap bar that arrives dented, or a product that appears unharmed in the shop and gets ruined in the mail. Stock boxes are designed for the product weight and shape; the fragility will be evident to customers before any other aspect.

This is where custom cardboard boxes come in to solve the problem. They are not based on a standard size that just so happens to fit, but on the true size and shipping requirements of your product. When it comes to packaging, it is no longer an afterthought for brands that sell candle boxes, soap boxes, or anything else that makes its way through a custom retail box to a shelf.

At Custom Boxes Manufacturer (CBM), this is what we correct on a daily basis for brands that are fed up with damaged shipments, mismatched branding, and suppliers that can’t keep up with their growth.

Custom Cardboard Boxes are what?

Custom cardboard boxes are packaging that’s designed to the details of a brand (size, thickness, print & finish), instead of being part of a generic stock catalog. They are constructed of corrugated or Kraft board with the ability to withstand shipping and provide an attractive display for the product at retail.

With custom retail boxes, every delivery or display is a branding opportunity, our logo, colors, and messaging are prominently displayed directly on the packaging in a manner that plain shipping cartons cannot replicate, whether it’s a candle or a bar of soap, or a retail product to compete with others.

Benefits for Brands

Changing to custom cardboard packaging can alter more than simply appearance. True to its name, here is what it really provides:

Protective structure is a key issue for brands that sell candle boxes and soap boxes, as these products tend to crack if they don’t have the right fit.

Features & Specifications

The appropriate box specification is determined by the type of product being boxed. Different products require different supports, such as a candle vs a soap bar, or a retail electronics item.

Candle boxes usually require window cut-outs for the customer to view the product before buying it, and soap boxes normally utilize lighter stock and a tuck-end style in order to save money on high-volume runs.

Custom cardboard boxes are utilized in a variety of industries. 

Custom cardboard packaging is not only used with one product category, but is found in a variety of industries, each of which requires a packaging solution that offers both protection and a certain form of presentation:

• Candle Brands: boxes to protect the candle from cracking during transportation, provided with inserts
• Soap & Bath Brands:  shelf-ready boxes with a window to show appeal
• Retail Stores: Private label and multi-SKU product-line retail boxes
• Subscription Box Companies: Branded unboxing experiences to spur repeat sign-ups
• E-commerce Brands: shipping first boxes designed to endure courier treatment.

Each of these industries requires a slightly different mix between protection and print quality, and each of them relies on the same custom manufacturing process to achieve this.

How to Choose the Right Cardboard Box

The most common packaging errors are a handful of repeatable errors. Here are some tips to consider before placing an order:

• Match board strength to the shipping distance:  double-wall corrugated for longer transit.
• Ask for a Free Design Proof before printing a full batch of designs.
• Check MOQ policy: a supplier without an MOQ allows you to test before scaling
• Select finishes for retail use.

Common pitfalls to avoid are using the same box size for different SKUs, not designing an insert for fragile items such as candles, and choosing print vendors without first inspecting colour proofs.

Why opt for Custom Boxes Manufacturer?

American brands pick CBM when they require packaging that can expand without compromising quality or flip times:

• With a direct manufacturer, you can enjoy a wholesaler’s discount without the addition of an intermediary.
• Quality Control: each batch is tested prior to dispatch.
• Wholesale Pricing: reduced cost per unit for orders of cardboard boxes in bulk.
• Fast Delivery:  turnaround made for brands who can’t afford stockouts.
• Custom Printing: full CMYK, kraft, and eco-friendly stock options, Free Design, No Minimum orders.

CBM is a supplier to candle brands, soap manufacturers, and retail outlets looking for custom cardboard boxes that will protect the product, show the brand, and be affordable for wholesale products.

FAQs

Q1: What’s the difference between corrugated and Kraft cardboard boxes? 

A: Corrugated board has a fluted middle layer that provides strength in shipping and is ideal for products that need to be shipped. 

Q2: Are small retail box orders accepted? 

A: Yes. CBM is able to handle small test orders and large wholesale runs with No Minimum so that new brands can test their packaging prior to bulk production.

Q3: What is the quickest turnaround time for a custom cardboard box order to be printed and delivered?

A: CBM provides faster-than-standard production with the ability to rush orders for brands that are on retail or launch schedules.

Get a Free Quote

When repeat customers are being lost due to damaged shipments or generic packaging, it’s time to make a switch. Custom Boxes Manufacturer provides Free Design, No Minimum order, eco-friendly materials, and wholesale pricing for custom cardboard boxes, candle boxes, soap boxes, and custom retail boxes for brands throughout the USA.

Call us today for a FREE quote. Make a call at 713-978-0088 or send us an email at sales@customboxesmanufacturer.com.